Cogeo Launches Sports & Entertainment Division with Partner YSC Sports Marketing
Portland, OR – Today Cogeo finalized a joint partnership with YSC Sports Marketing (Philadelphia, PA) to launch Cogeo’s new Sports & Entertainment division. The announcement marks an exciting new avenue for nonprofit organizations in the Sports & Entertainment business, as well as nonprofits founded by Athletes, Musicians and Actors to optimize their fundraising, management efficiency and long-term sustainability.
Gabby Roe, Partner and Director of Business Development for Cogeo Sports & Entertainment, comments on the exciting opportunity this partnership brings: “Over my 30 years of sports marketing experience, I have gained a deep understanding of the industry’s large gaps in professional foundation development for Sports & Entertainment charity work. Cogeo is the right partner to optimize the widespread positive intentions from Athletes, Musicians and Actors and professionalize their philanthropic endeavors.”
Patrick Sampson, CEO of Cogeo, sees the partnership with YSC Sports Marketing as a strategic move for the Company: “Partnering with Gabby and his team affords Cogeo deep credibility in the Sports & Entertainment industry and brings vast quality to our team. We’re excited to increase the effectiveness and systematic strength of industry-specific nonprofits, as well as current and former Athletes, Musicians and Actors’ philanthropic endeavors, with the best possible partner.”
About The Company: Cogeo helps non-profit organizations optimize their fundraising, management efficiency and long-term sustainability. Cogeo’s management team has 40+ years of philanthropic management and fundraising experience raising over $600 million for more than 100 nonprofit clients.